In my lifetime, I have known there to be 3 different versions of the seven wonders of the world. Of the original Seven Wonders, sadly, only the Great Pyramids of Giza remains – the Hanging Gardens of Babylon, the Lighthouse of Alexandria, the Temple of Artemis, the Colossus of Rhodes have all faded to dust.
I first heard of the seven wonders of the world when I was in year 7 in geography, however, this list included Mount Everest, Victoria Falls, the Harbour of Rio de Janeiro, Great Barrier Reef, Paricutin Volcano, the Grand Canyon and the Northern Lights. Then today whilst writing this blog post, it came to my attention that there is a New7 Wonders of the World and apparently this was an initiative started in Switzerland in 2000 as a Millennium project. The aim was to cast a worldwide open vote to select the ‘Wonders of the World’ from 200 monuments of global recognition and these are the 7 places that received the most votes.
I feel like the title is a little misleading because I obviously cannot physically buy a world landmark but what I actually meant was that, if I ever won the lottery I would love to go on a month-long trip touring these places. For as long as I can remember I have loved history, I love asking questions and learning how the world came to be and those are some of the things that travelling offers – travelling is such an amazing way to educate yourself and fully immerse yourself into another culture. A well-travelled person to me always seems so much more open-minded and that’s why I don’t just want to travel as much as possible but I need to, it’s a must! How amazing would it be to spend the month travelling across 3 different continents, visiting 7 different countries? Imagine the stories you’ll have to tell your children. This is the perfect honeymoon idea or anniversary trip! This is the trip of a lifetime.
THE NEW 7 WONDERS OF THE WORLD
DAY 1-3; COLOSSEUM, ROME, ITALY
DAY 4-7; PETRA, ARABIAN DESERT, JORDAN
DAY 8- 11; TAJ MAHAL, AGRA, INDIA
DAY 12- 15; GREAT WALL OF CHINA, CHINA
DAY 16- 19; CHICHÉN ITZA, YUCATAN, MEXICO
DAY 20 -23; MACHU PICCHU, ANDEAN MOUNTAINS, PERUVIAN AMAZON
DAY 24 – 27; CHRIST THE REDEEMER, RIO DE JANEIRO, BRAZIL
I think out of all the brands, this was my oldest brothers favourite! I kid you not, there would be days that I’d see him in head to toe ROCAWEAR. I have the photos to prove it but I don’t want him to hate me hahaha. From its beginnings, ROCAWEAR planned on being the biggest player in this game we call fashion – but more specifically streetwear. They were on the way to becoming an international company that would compete with the biggest brands of our generation. I am talking Supreme, Dsquared, Comme des Garcon, bathing ape etc. So my question is, where did it all go wrong? Right now ROCAWEAR should be dominating the streetwear scene, we should be looking to them for our urban style outfits, not the likes of Givenchy and off white.
This brand had so much potential because ROCAWEAR was more than just your average fashion brand but a lifestyle. A lifestyle that everyone aspired to – one including; private jets, yachts, and penthouse suites but on top of that, it was also a community that was all about goodwill, and never forgetting your roots. That is what ROCAWEAR stood for. Style, music, the high life, sex appeal. They instinctively knew the definition of the latest trends and fashion because they lived them. From the streets to the design studio, they knew trust started with the people, so that’s where they took their inspiration from. They watched the trends on the New York City streets, then translated these into fresh looks that rocked that fashion world. Showing up on the runways in Milan, New York, London and Paris, ROCAWEAR introduced a new, casual glamour with a streetwise sensibility. They didn’t just sell clothes, they sold an image—and the brand took off, becoming one of the hottest in 90s fashion and an international sensation!
This was ROCAWEARS 20th anniversary collection;
The crazy thing is that I don’t hate the collection, everything about it actually has potential. But it’s the same thing with Akademiks. The entire team need to be FIRED. The design team, the branding team, marketing team, social media team. EVERYONE. They all need to get in the bing because how can they disgrace a brand that was once the king of the game like this!! Personally, I think if Jay Z gives me the opportunity to handle his brand, with my team of creatives, I could take ROCAWEAR to different levels. And the crazy thing is that I’m literally not even being cocky. I’m just speaking straight facts.
Times like this where people are coming to support black-owned brands, where streetwear and urban wear is dominating the scene, where 90s fashion is prominent in everyone’s wardrobes. Right now ROCAWEAR should be taking advantage but they’re here just making clothes for the purpose of making clothes. There is ZERO passion and that’s the thing that pisses me off. You can tell that no detailed market research has been done whatsoever because these are clothes that my dad and uncles would wear, not people of this generation. It’s sad really. The core values of ROCAWEAR that I previously describe in this post no longer live in the brand we see today.
Now let’s compare it to past campaigns
ARE YOU GUYS SEEING THE DIFFERENCE!!!!! Look at the passion that was placed in their old campaigns! Look at the lifestyle, the brand image, everything. I mean they had Naomi model for them yet in 2019 they think it’s appropriate to make DJ Khaled the brand ambassador??? You really can’t write this shit. I just pray that ROCAWEAR finally wake up one day and become the brand that it was set to be back when it first launched because really and truly this is not it!
Hey! It’s me, Ivis and I am just here to remind you that athleisurewear is still very much a thing and that’s on PERIODT!
I feel like as the years go by athleisurewear just keeps getting cuter and cuter and it’s getting to the point where I’m like, “the gym doesn’t deserve this outfit, EVERYONE needs to see it.” I don’t know what it is, but when I wear cute ‘gym wear’, I really feel like I’m that BITCH. Do you know what I mean? And the thing I love most about athleisure wear is it’s versatility; I can wear it to the gym, I can wear it to my lectures, whilst running errands or even use it as loungewear at home and no matter where I choose to wear it I’ll still look cute AF.
I thought this trend had hit its peak back in 2017 with Vetements and champion fueling the entire thing but boy was I wrong! In a sense for celebrity fashion it hit its peak around that time, however, now mainstream fashion has jumped on the hype and I am seeing a lot more people sporting the look (pun intended). Never has it ever been more acceptable than it is now to wear your workout clothes outside of the gym.
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