Last week in my post about how the beauty industry is still failing us I basically described how we live in a world where being “diverse” and “inclusive” has become a marketing tactic to benefit brands with more profits yet we still only make up 10% or less of the shelves but contribute billions of dollars every year to this industry. Make that make sense, please. Though inclusivity is slowly growing in the industry and it’s amazing to see but it still isn’t enough, there just isn’t enough choice.
So what better way to celebrate Black History Month than by checking out some amazing black-owned beauty brands made for black women, with these brands we’re not an afterthought, we are the brand. Some of these brands are simply making a point to include products of all shades, while others are solving skin and makeup woes specific to women of colour in innovative and exciting ways. It’s time to support a broader, more beautiful beauty industry. These black-owned beauty brands aren’t asking for a seat at the table, they’re making one.
Here are some black-owned beauty brands to buy from;
Fenty Beauty
Black Opal Beauty
Pat McGrath Labs
Uoma Beauty
KA’OIR Cosmetics
Black Up Cosmetics
Black Radiance beauty
IMAN Cosmetics
Laws of Nature Cosmetics
The Lip Bar
Beauty Bakerie
Juvia’s Place
Vera Moore Cosmetics
Gold Label Cosmetics
Coloured Raine Cosmetics
Plain Jane Beauty
Sacha Cosmetics
Iviviiv Cosmetics
AJ Crimson
MDM Flow
Danessa Myricks Beauty
The Crayon Case
Spectrum
GloGirl Cosmetics
Lamik Beauty
Fashion Fair
127 East cosmetics
Briogeo
Taliah Waajid
The Mane Choice
Rucker Roots
Mielle Organics
Base Butter
Hanahana Beauty
Epara Skincare
Buttah Skincare
Aba Love Apothecary
Mented Cosmetics
Oui The People
Rosen Skincare
Kayaire
Ayele & Co
Alikay Naturals
Mielle Organics
Fortify’d Naturals
Urban Hydration
Prime Beauty
BLK+GRN
Black Girl Sunscreen
Marena Beaute
Foxie Cosmetics
Pholk beauty
Form Beauty
Lauren Napier Beauty
KNC Beauty
Plant Apothecary
The Honey Pot
Skimdo
Bekura Beauty
Nyakio